Direct Visitor Economic Impact
Direct Visitor Economic Impact
Direct Visitor Spending Over Time
YoY Change 9.36%
Daily Tourism Impact
On an average day, visitor spending generated:
Daily Tourism Impact
On an average day, visitor spending generated:
by Industry
Direct Visitor Spending
This economic impact report attributes 59.8% of retail and non-retail sales in Sevier County to travel and tourism.
* A small portion of Lodging comes from second home spending
** Transportation includes both ground and air transportation
DIRECT VISITOR SPENDING
What is "direct visitor spending" and why does it matter?
Direct visitor spending are those dollars that a visitor exchanges with businesses in the five categories shown in the pie chart (below). It does not include indirect spending (ex: B2B purchases) or induced spending (ex: employee wages spent in the local economy). Visitor spending injects real money into the local economy and generates taxes for local and state government budgets.
VISITORS
Who counts as a visitor?
Someone who completes any journey for business or pleasure, outside their normal community and not part of a normal routine. • Day visitor: one whose trip involved travel >50 miles from home, spending time in destination market, and returning home to sleep. • Overnight visitor: one who spent one or more nights in a lodging facility, short- term rental, the home of friends/family, etc. Below is a modeled estimate of county visitation illustrating how visitors to this county factor into the overall state visitor totals.
$93 Avg Visitor Spend
Estimated Number of County Visitors
Note: Local DMOs may publish their own visitation numbers. Do not compare this visitation data to other state, national, or local models. Methods, assumptions, and data inputs may vary.
TAXES
How do visitors help this community?
Visitor spending produced state and local tax collections; reducing the burden on residents to support infrastructure, education, health and safety services, etc.
DATA COLLECTION
About this report
Economic impact and visitation are modeled using data from Smith Travel Research, AirDNA, Arrivalist, TN Dept.of Revenue, TN Dept. of Tourist Development, US Bureau of Economic Analysis, US Bureau of Labor Statistics, US Census Bureau, Longwoods International, Visa Data Insights, and Tourism Economics. This report should not be compared with versions published before 2020 due to the changes in model and vendor.